Evaluating Outreach

PROJECT TITLE:
Evaluating Outreach Strategies and Events, Final Report, March 2003

Prepared by Project Consultant:
Robb MacDonald, MacComm International Inc.

Project Reference Group:
Andrea Dickinson, Carol Cazabon, Vicky Ducharme, Dave Gotts, Sidney Sellick

This project evolved from the need to better understand how to reach out to potential learners in the tri-county area to pilot an implementation strategy that involved two spokespeople, two new promotional materials with a focused message and a targeted outreach model based on word-of-mouth referrals.

Additional copies of the report can be downloaded here.

Final Report

For further information on this project, please contact the Tri-County Literacy Network.